The Dongfeng Rich 7 4×2 Upper (2024) redefines what a modern pickup can be, blending heavy-duty capability with the comfort and tech Filipino drivers deserve. This body-on-frame workhorse is built to tackle both the daily grind and weekend adventures without compromise.

Under the hood, a turbocharged 2.3-liter inline-4 diesel engine delivers a robust 166 PS and a massive 420 Nm of torque, paired with a smooth 8-speed automatic transmission. Rear-wheel drive and a leaf-spring rear suspension ensure confident load-hauling, while a double-wishbone front suspension with stabilizer bar keeps the ride composed on rough roads. The 73-liter fuel tank supports long hauls, and the 18-inch alloy wheels wrapped in 225/60R18 tires provide solid grip.

Key Highlights

• Comprehensive Safety Suite: Dual front airbags, front and rear curtain airbags, ABS with EBD and brake assist, plus parking sensors and a reverse camera.
• Premium Cabin Comfort: Leather seats, automatic climate control with rear vents, keyless entry with push-button start, and an electronic parking brake.
• Modern Connectivity: 4-speaker audio system with touchscreen, Apple CarPlay, Android Auto, and AM/FM radio.
• Sturdy Construction: Body-on-frame chassis with a 5,287 mm length, 3,150 mm wheelbase, and 1,905 kg curb weight for stability and durability.
• Bold Exterior: LED headlights with daytime running lights, finished in Grey, plus central locking with security alarm and engine immobilizer.
• Peace of Mind: Backed by a 5-year/150,000 km warranty, ensuring long-term reliability.

Priced at ₱1,388,000, the Dongfeng Rich 7 4×2 Upper (2024) is an outstanding value in the Philippine pickup segment. It’s the ideal car for professionals, small business owners, and families who need a tough, well-equipped vehicle that works as hard as they do. Discover why this car is a smart choice for your next purchase—its price in the Philippines makes it one of the most compelling options in its class.