Ford Philippines to hold first 2026 Ford Island Conquest at Alabang Town Center from February 20-22

2026 Ford Island Conquest first leg
Photo: Ford Philippines

Ford Philippines will hold the first leg of its 2026 Ford Island Conquest (FIC) at Alabang Town Center from February 20 to 22, marking the ninth year of the brand’s experiential roadshow. The event is designed to let customers learn more about the brand’s current vehicle lineup and experience key features through test drives.

According to Ford Philippines, this year’s FIC introduces a refreshed format with a more open layout and updated visuals. The event also includes a merchandise partnership with Overland Kings, a 4×4 gear distributor and rig outfitter, to connect with off-road and outdoor enthusiasts.

The Alabang leg will highlight Ford’s electrified models, including the Territory Hybrid Titanium X and the all-new Mustang Mach-E, alongside the Bronco, Everest Titanium+, and Ranger Wildtrak Special Edition. Visitors can also test drive several models, including the Territory Hybrid Titanium X, Territory Hybrid Trend, Ranger Wildtrak, Ranger Raptor 3.0L V6, Bronco, and Everest Titanium+.

2026 Ford Island Conquest first leg

The event will also feature promotional offers focused on the Mustang Mach-E. Customers can avail of 0% interest financing with a 50% down payment over a 60-month term through partner banks Bank of the Philippine Islands and EastWest Bank. Ford estimates the offer translates to about ₱500,000 in savings.

Customers who reserve a vehicle during the three-day event will receive an outright ₱20,000 cash discount. They can also participate in a Gashapon promo for a chance to win up to ₱100,000 in additional discounts, bringing potential total savings to as much as ₱120,000. Attendees who test drive or reserve units can also receive exclusive Overland Kings gear, refreshments, and access to event activities.

2026 Ford Island Conquest first leg

“We are thrilled to kick off the ninth edition of the Ford Island Conquest here in Alabang and bring the Ford experience to life. We invite our customers to discover our latest innovations and share in the activities and offers we have in store this weekend,” said Pedro Simoes, president and managing director of Ford Philippines.

2026 Ford Island Conquest first leg

The Ford Island Conquest will take place at the Alabang Town Center Activity Center. Operating hours are 11 a.m. to 9 p.m. on Friday, February 20, and 10 a.m. to 9 p.m. on Saturday and Sunday, February 21 to 22. Admission is free.

Written by
Carlos Miguel Divino

Carlos Miguel Divino

Senior Writer

Carlos has lived and breathed cars his entire life. His abundant wealth of knowledge, extensive seat time on the world's best driving roads, and unsatiable curiosity for anything with wheels all mesh together to produce works of passion. IG: @cmdrives.ph Email: [email protected]

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