Nissan Philippines goes digital with the launch of its virtual showroom to give its customers access to the brand’s current vehicle lineup.
Initially offered in Asia & Oceania, the virtual showroom simulates the customer experience inside physical dealerships. It allows users to check out the highlights of the displayed vehicle through clickable hotspots, providing 360-degree exterior and interior views. The said hotspots show more details about the key features of a specific car.
Customers may also zoom in and out of the view and navigate every direction they want to explore.
The immersive showroom is integrated into the Nissan Philippines website.
Apart from the virtual showroom, Nissan Philippines also improved its website by putting an interactive viewing feature for each landing page of its offerings. This allows users to check various color variants of the vehicles from various angles and watch walk-around videos.
“Under a secure and safe ‘new normal,’ the virtual showroom is one innovative way for us to push possibilities so that customers can seamlessly experience the Nissan brand from a digital platform right until they drive our vehicles. The virtual showroom not only brings new kind of excitement in experiencing Nissan products for Filipinos, but also ensures that our customers remain safe during the pandemic,” shared says Nissan Philippines president and managing director Atsushi Najima.
Customers may visit the virtual showroom here.