Isuzu Philippines Corporation (IPC) is set to hold its largest truck event yet—the 2025 Isuzu Truck Fest—from February 28 to March 2, 2025, at Hall 4 of the SMX Convention Center in Pasay City. The event will be open from 1:00 PM to 7:00 PM on February 28 and from 10:00 AM to 7:00 PM on March 1 and 2.
This year’s Truck Fest marks IPC’s 25th consecutive year as the Philippines’ top truck brand, reinforcing its leadership in the commercial vehicle industry. The event will showcase 19 trucks, ranging from light-duty to heavy-duty models, including specialized configurations such as utility vans, refrigerated vans, mobile kitchens, modern public utility vehicles (PUVs), dump trucks, crane trucks, fire trucks, and military trucks.
IPC will highlight its “Isuzu Advantage,” which includes a nationwide dealer network, extensive parts availability, the Isuzu Mobile Media Truck, expert Japanese engineers, driver and mechanic training, and high-quality body applications.
“The 2025 Isuzu Truck Fest is more than a product showcase; it highlights our commitment to providing durable, fuel-efficient, and reliable transport solutions for Filipino businesses. Isuzu remains the top choice in the trucking industry due to its superior product lineup and aftersales support,” said IPC President Tetsuya Fujita.
Customers attending the event can enjoy exclusive discounts. Those who register will receive a PHP 35,000USD 596INR 51,618EUR 573CNY 4,344 discount and a PHP 10,000USD 170INR 14,748EUR 164CNY 1,241 parts coupon for every truck purchase made between February 28 and April 30, 2025.
Several body builders and suppliers will participate in the event, including Advance Thermofab, Almazora, Carryboy, CENTRO Manufacturing, CoolAire, F. Cura Industries, Kyoei Kogyo, and Multi-Lift. Special financing options will also be available through RCBC, BPI, and Security Bank.
“We invite business owners to explore how Isuzu trucks can support their operations. Whether for deliveries or large-scale logistics, there’s an Isuzu truck designed to meet their needs,” added Fujita.
For more details on the 2025 Isuzu Truck Fest, you can visit their website here.